Who we are

Car-Care.it was born in Rome in 2012 from an idea by Andrea Proietti who, thanks to his passion for cars, discovered the world of Detailing almost for fun. To date, Car-Care.it is the reference site for lovers of Car Detailing and Italian detailers. The site has more than 5000 car care products, and is always constantly updated with industry news. Today it is the distributor for Italy of important BRANDs such as Innovacar, Honey Combination, UltraCoat, 7Tin Air Freshener, Unilite, Dopo Fibers and many others that you can discover in the shop.